AT&T is raising prices across all DirecTV Now packages come August 1
DirecTV Now, a US-only subscription streaming television service owned by carrier AT&T, is about to raise prices across all its packages by $5, effective of August 1. All DirecTV Now packageswill experience the price hike on August 1. In a statement to CordCutters, an AT&T spokespersondefendedthe move by saying it was necessary to bring “the cost of this service in line with the market”: In the 18 months since our launch, we’ve continued to evolve our DirecTV Now products to serve this new customer set and compare favorably with our competitors....